-- June 30, 2010 -- Cleveland, Ohio -- WristRock, marketer of guitar watches modeled after vintage guitars,
has announced a new limited edition collection incorporating Swarovski crystals into their designs. The
StratoBling Collection features more than 40 Swarovski crystals hand-crafted onto each guitar body and
leather wrist band. Colors include Diamond Black, Silver Ice, Sapphire Blue, Passion Red and Hot Pink.
StratoBling guitar watches will retail at $99.95.
WristRock CEO, Tamara Lambert, reports, "Our new strategic alliance with Swarovski will allow WristRock to
expand into a number of new hip, fashion-conscious markets. I'm a big fan of Swarovski crystals on clothing,
jewelry, and even my Blackberry case. I thought why not on guitar watches? Our dealers in fashion centers like
Beverly Hills, Hollywood, New York, South Florida, and here in San Diego are excited about having a specific
product appealing to women, the Disney fan base, and the bling generation".
Lambert optimistically shares, "Despite the tough economy, at $69.95, our signature StratoRock Collection has
remained strong this year. We're confident these new Swarovski-enhanced models are really going to make an
impact with the younger music fans. They always seem to find the funds for the newest movies, music, video
games and fashion regardless of the prevailing economy."
StratoRocks have traditionally been popular with collectors. For this reason, the StratoBling Collection will also
feature individually-serialized watch backs and include a stainless steel engraved plate of authenticity with the
matching serial number. The StratoBling line brings the total of models available to 15 from which the customer
can select.
"They will be very popular for our female guitar students. Mom can pick one up and put it away for their
daughter's birthday during their guitar lesson," remarked Michael Morioka, owner of musical instrument retailer
and WristRock dealer, MUSIC ONE, in Carlsbad, CA.
All WristRock guitar watches feature a high-quality quartz three-hand mechanism, adjustable leather band,
stainless steel back, and even includes a hard shell guitar case. WristRock backs all models with a one-year
limited warranty.
Lambert further explains. ""We were asked by Premier for Kids, our dealer in Beverly Hills who caters to
Hollywood's trend-setting celebrities, to come up with a design for Mylie Cyrus fans. They wanted something
fun, sparkly, and pink... Something that reflects her energy. They were really pleased to see the Hot Pink
StratoBling in time for Valentine Day. The Black Diamond is going to be outrageous as a fashion accessory in
the Heavy Metal and Hip Hop communities, as well. Our company by-line is 'Exotic Gifts for Extraordinary
People' you know."
# # # # #
About WristRock
WristRock is privately owned and was established as a woman-owned minority business in 2002, in Cleveland,
Ohio. WristRock is merchandised in upscale musical instrument, jewelry, and apparel retailers, House of Blues
gift shops, and the secure electronic boutique at www.wristrock.com. If you would like more information on the
products, the Company, our reseller program, investment opportunities please contact us through our website.
has announced a new limited edition collection incorporating Swarovski crystals into their designs. The
StratoBling Collection features more than 40 Swarovski crystals hand-crafted onto each guitar body and
leather wrist band. Colors include Diamond Black, Silver Ice, Sapphire Blue, Passion Red and Hot Pink.
StratoBling guitar watches will retail at $99.95.
WristRock CEO, Tamara Lambert, reports, "Our new strategic alliance with Swarovski will allow WristRock to
expand into a number of new hip, fashion-conscious markets. I'm a big fan of Swarovski crystals on clothing,
jewelry, and even my Blackberry case. I thought why not on guitar watches? Our dealers in fashion centers like
Beverly Hills, Hollywood, New York, South Florida, and here in San Diego are excited about having a specific
product appealing to women, the Disney fan base, and the bling generation".
Lambert optimistically shares, "Despite the tough economy, at $69.95, our signature StratoRock Collection has
remained strong this year. We're confident these new Swarovski-enhanced models are really going to make an
impact with the younger music fans. They always seem to find the funds for the newest movies, music, video
games and fashion regardless of the prevailing economy."
StratoRocks have traditionally been popular with collectors. For this reason, the StratoBling Collection will also
feature individually-serialized watch backs and include a stainless steel engraved plate of authenticity with the
matching serial number. The StratoBling line brings the total of models available to 15 from which the customer
can select.
"They will be very popular for our female guitar students. Mom can pick one up and put it away for their
daughter's birthday during their guitar lesson," remarked Michael Morioka, owner of musical instrument retailer
and WristRock dealer, MUSIC ONE, in Carlsbad, CA.
All WristRock guitar watches feature a high-quality quartz three-hand mechanism, adjustable leather band,
stainless steel back, and even includes a hard shell guitar case. WristRock backs all models with a one-year
limited warranty.
Lambert further explains. ""We were asked by Premier for Kids, our dealer in Beverly Hills who caters to
Hollywood's trend-setting celebrities, to come up with a design for Mylie Cyrus fans. They wanted something
fun, sparkly, and pink... Something that reflects her energy. They were really pleased to see the Hot Pink
StratoBling in time for Valentine Day. The Black Diamond is going to be outrageous as a fashion accessory in
the Heavy Metal and Hip Hop communities, as well. Our company by-line is 'Exotic Gifts for Extraordinary
People' you know."
# # # # #
About WristRock
WristRock is privately owned and was established as a woman-owned minority business in 2002, in Cleveland,
Ohio. WristRock is merchandised in upscale musical instrument, jewelry, and apparel retailers, House of Blues
gift shops, and the secure electronic boutique at www.wristrock.com. If you would like more information on the
products, the Company, our reseller program, investment opportunities please contact us through our website.
WristRock Introduces "StratoBling" Collection
Swarovski Crystals Highlight New Guitar Watches
Swarovski Crystals Highlight New Guitar Watches
FOR IMMEDIATE RELEASE
